If you want to sell more online, you might start from a few different places.
Perhaps you currently have your own digital store and want to expand into a broader market. Perhaps you already sell on a huge marketplace like eBay and wish to broaden your reach. Or perhaps you’re just getting started, have no website or item listings, and have yet to make a single transaction.
These are quite diverse scenarios, but they have one thing in common: the opportunity to develop through discovering new outlets for your items to sell through.
Whatever the current state of their business, Amazon can be a successful platform for any online vendor. Indeed, if you’re serious about eCommerce, you should attempt selling on Amazon.com.
Here are some of the reasons why it’s worthwhile.
- Low initial expense
Amazon is friendly to new sellers who don’t have much, to begin with. There is a thriving market for used and reconditioned items, so you can begin by selling stuff from yard sales, thrift stores, or even around your home. If you’re handy with rebuilding or refurbishing, even better – fix up some small appliances so they work like new, or replace the battery in last year’s laptop, and they’ll be excellent for bargain-hunters.
Amazon’s listing fees are quite cheap, and as an individual seller, you will not be charged until your item sells. Once you’re ready to compete, a Professional Seller account is only $39.99 per month and gives you access to some strong selling tools.
Amazon is the first stop for millions of online shoppers, with over 310 million active consumer accounts. 65 million of these customers are devoted enough to their Amazon shopping to invest in an Amazon Prime membership, which offers access to exclusive advantages.
What does this imply for you, the seller? It means that listing things on Amazon puts them in front of millions of potential buyers. That’s the kind of exposure that can’t be surpassed, especially for a growing company!
When selling on Amazon’s Marketplace, keep in mind the various fees accessible based on product category; this can make a significant difference when estimating profit margins, especially for sellers engaging in retail arbitrage.
- Improve your Marketing with Amazon
Those millions of customers we stated earlier would not be shopping on Amazon if they did not trust the company. As an Amazon seller, you can build part of that trust for yourself, which is extremely beneficial when new buyers are thinking about “taking the jump” and buying from you for the first time.
Amazon has a slew of standards in place to ensure that its marketplace is a secure and dependable place to shop. Buyers respect this and understand that Amazon sellers must achieve these requirements to continue selling. Your presence on Amazon helps to lessen the danger that some customers associate with online shopping, allowing you to reap the benefits of Amazon’s customer service, which is wonderful for your business.
- Fantastic Shipping with Amazon Fulfillment
Fulfillment by Amazon (FBA) is a service in which you send your inventory to Amazon, and they pick, pack, and ship your products straight from their warehouse. Not only does this relieve you of the packing and shipping effort, but it also allows you to offer Prime delivery to the 65 million Amazon Prime members, who spend more than four times as much as non-Prime consumers.
When you use FBA, Amazon assumes responsibility for any issues that emerge during shipping, such as late shipments, damaged merchandise, or other issues. Your reputation as a merchant is not jeopardized.
- Amazon Contributes to the Work
When selling on Amazon, your consumers are first and foremost Amazon’s customers. To begin with, Amazon handles the majority of the technical elements, but they also manage much of the customer support – especially if you use FBA. Amazon will handle address changes, customer inquiries, order errors, and other issues.
With Amazon on your side, you’ll discover that you have more time to focus on other elements of your business. When you don’t have to spend hours each day packing and delivering things or dealing with consumer problems that Amazon can solve, you’ll be able to get a lot more done.
Selling on Amazon is a terrific first step toward eCommerce success, but there’s always more to learn and more opportunities to grow your business. You should definitely establish your own web store to complement your Amazon sales – you’ll have opportunities that you won’t have if you only use one or the other. Make careful to weigh your options so that you can select the best eCommerce software for Amazon.
Furthermore, if you’re using the correct eCommerce platform, you don’t even have to start selling on Amazon to reap some of the benefits described in this article; instead, you can begin by integrating Amazon Pay into your online store. Allowing your customers to pay with their amazon.in stored information provides them with a convenient checkout and earns you the same trust that customers have in Amazon’s reputation.
More information can be found on the Selling on Amazon Fee Schedule